Increase organic website traffic and enhance your business presence on social media sites.
A strong social media presence will help to establish your brand as an industry leader and to attract and convert new clients. Let's dig in!
Having the best website in the world won’t matter much if it doesn’t rank highly in search engines. That’s where SEO (search engine optimization) comes in. With the right website design, your site will rank highly for the search terms your audience use. We will increase your organic website traffic and enhance your Internet presence on search engines and social media.
When we start a project, we get to know you, first. We find out what your business is and what it does. That’s how we learn your story. Then, we do the research to find out what’s good for you and then we get to work. There are no shortcuts in SEO, just lots of hard work. For instance…
We find which words people enter into search engines in order to find your products or services. Don’t optimize for everything, or search engines will punish you. In particular, we’ll find the keywords that help your SEO that your competitors don’t use.
We check parts of the page down to individual elements in order to make sure that they are SEO-friendly. For instance, do images have alt tags? Are headings and anchor tags used properly? Don’t know what those mean? We’ll take care of it!
Your competition may have already put a lot of work into their own SEO. That makes their web pages a goldmine of information not only about SEO, but also about your business, in general. We’ll find that information and let you know.
Stuffing keywords all over the place isn’t enough for good SEO. Good writing is a business advantage. We want to tell your story in the way that you want it to be told. In order to do story-telling well, one must have good writing.
Another aspect of good SEO is social media integration. No website can be an island, and—for many people—Facebook is the Internet. Would you like your Facebook feed on your home page? If so, we’ll do it. Hooking your site up with Facebook and your other social media accounts will make your brand look better in search results. We’ll also give your customers the ability to leave reviews of your site on Google. This will increase your search rank even more.
In the early days of the World Wide Web, people could take a look at the Netscape home page to see the latest batch of new web pages. Or they could check the latest issue of Wired magazine to see the hottest web pages. Those days are long gone.
Today, getting people to find your site involves so much more.
We make sure that your site has a sitemap and a robots file. These files help search engines navigate your site. The sitemap, in particular, also helps members of your audience to find what’s on your site.
We follow the structured Internet data standard as defined by the Schema.org project of the World Wide Web Consortium. All major search engines favor sites which follow this standard.
Accessing the Internet through a smartphone is typical, nowadays. In some places, it’s almost the only way to go on the Internet. Search engines penalize websites that aren’t mobile-ready. We’ve taken note.
Slow websites are bad websites, and not just for user experience. Search engines time website performance. Those scores will help—or hurt—a site’s search rank. We make sure that your site is fast.
We are a Google Partner, so we have access to the data. That means that we know which search terms are hot. It also means that we know how often people click on search results to see your site. So we see where the trend lines go. And we use that data to make decisions that help you.
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